Performance iPhone 18 Pro is coming. When will it take place and what to expect from it

Apple is preparing for its most important product event of the year. On Wednesday, September 9, it will introduce a new generation of its phones, and the main attention will naturally be on the iPhone 18 Pro. Keynote will start at 19:00 PM our time and in addition to the classic Pro model, we should also see the larger iPhone 18 Pro Max and probably one of the most interesting iPhones in recent years. If you want to follow performance iPhone 18 Pro live, colleagues from LSA Magazine have prepared a special page where you can find informationmacabout the beginning keynote, viewing options and a direct Czech transcript of the entire presentation.

iPhone 18 Pro won't be the only star of the evening

Although there is traditionally huge interest around the iPhone 18 Pro, this year's keynote will very likely be even more interesting than in previous years. Apple would have next to the iPhone 18 Pro and the iPhone 18 Pro Max also show its first foldable phone. It has long been speculated to be an iPhone Ultra and this model may represent the biggest change to the iPhone lineup in many years. For Apple it will be an entry into a segment in which Samsung, Google and other manufacturers have been around for several generations. It will therefore be very interesting to see how Apple they will grasp the folding structure and, above all, how they will try to justify the expected very high price of the new product.

Keynote but it won't just be about phones. The introduction of a new generation is also expected Apple Watch including Apple Watch 12 to Apple Watch Ultra 4. Apple should also announce the final release dates for its operating systems this year, which will of course include iOS 27. There are also new ones in the game AirPods and other devices, although it is not certain whether they are Apple will leave it for the September presentation. Some products focused on, for example, the smart home, the company may introduce later in the fall.

When will it start? Apple Keynote 2026?

Apple will begin its presentation on Wednesday, September 9th at 10:00 a.m. local time in California. In the Czech Republic and Slovakia, it will begin keynote at a pleasant 19:00 PM. It will be possible to watch it via YouTube, websites Applu or application Apple TVIf you are primarily interested in iPhone 18 Pro, this year's presentation is worth watching from the very beginning. The new iPhones traditionally form the main part of the September presentation. keynote and this year's generation may be even more interesting than usual thanks to the expansion of the range with a completely new type of iPhone.